25+ Web Design Statistics that Are Essential to Know in 2023
Did you know that website design can improve time on site by 84% and YoY online revenue by 132%?
But what if it’s voluntary?
For more than 130 years, we’ve celebrated Labor Day in the US and Canada. And May Day has been around about as long. Around here, it’s become mostly a seasonal marker, but it was founded to devote just a day to something that deserves much more… to commemorate and celebrate the workers who sacrifice and
Informed consent (rarely is)
Adults make choices and live with the consequences. No one else should tell us what flavor of ice cream we prefer, or what career to choose. We’re good at knowing what we want. In practice, this works really well for certain kinds of decisions. But when we add the network effect, profit-seeking industrial entities, statistics,
The empathy of useful feedback
When a friend shows you work in progress, your best contribution is to imagine the point of view and preferences of the person it is being created for. “I don’t like it,” isn’t useful, because it’s not for you. “I could imagine that someone who wants x, y or z would be looking for…” is
Why Should SEOs Measure Brand? — Whiteboard Friday
In this Whiteboard Friday, Tom discusses why SEOs should measure their brand, with specific reference to Moz’s new metric, Brand Authority.
This Month in Email: A Recap of Email Marketing News in August 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in June 2023.
The post This Month in Email: A Recap of Email Marketing News in August 2023 appeared first on Litmus.
What Is YouTube CPM? [+ Why It Matters]
YouTube is a powerful advertising platform with over two billion monthly active users. As a creator, this means you have numerous opportunities to earn money. Understanding YouTube CPM is key to unlocking its potential.
Merge Cells in Excel in 5 Minutes or Less
Knowing the ins and outs of Excel is essential for organizing data, understanding analytics, and getting the most from your marketing efforts. The tool is great for quickly processing vast amounts of data, but it can be overwhelming if you don’t spend the majority of your workday whipping up spreadsheets.
Big Bump in Ad Spend May Lead to Better Year for Marketers
You could describe the last few months as “bumpy” for marketing, tech, and advertising. But new data for three must-track categories indicates a smoother ride ahead for marketers.
Are you doing what you said you wanted to do?
If you want to be a poet, write poetry. Every day. Show us your work. If you want to do improv, start a troupe. Don’t wait to get picked. If you want to help animals, don’t wait for vet school. Volunteer at an animal shelter right now. If you want to write a screenplay, write