Interactive emails don’t have to be out of reach for your team. Read and learn how to create an interactive email and 7 elements you can add to your emails!
The post Interactive Email for Beginners: 7 Interactive Elements You Can Add to Your Emails Today appeared first on Litmus.
Businesses spend nearly 115 billion dollars on advertising across Meta (formerly Facebook) platforms. Why? Because it works! Plus, Meta offers great tools that make it easy to manage and track your business accounts. Are you having issues managing your Facebook and Instagram marketing needs? Failing to keep track of DMs and comments? Do the multiple
Meet Carmen Marxuach, a copywriter at BigCommerce taking on a variety of promotional materials such as emails about our platform,…
Back in 2021, Pinterest introduced a new feature called Idea Pins. Pinterest’s Idea Pins consist of videos or photos grouped together in a format similar to Instagram Stories. These pins appear in the Watch feed of the Pinterest app, almost like the For Your Page on TikTok. Idea Pins are also displayed in the Create section of a brand’s Pinterest profile.
When prospects first come to your business page, they probably won’t just click and buy your offering immediately. They’ll most likely be searching through your site to learn more about it, gauge the level of trust people have in your company, and be on the lookout for resources to help them achieve their goals. You can create this experience by content mapping.
If you’re anything like me, you’re consistently working out of at least 20 browser tabs, four journals, a yellow legal pad or two, and a myriad of Post-it notes stuck around your computer monitor.
Customers are stakeholders in your content program. But not all stakeholders are customers. Most more like investors ¬– a key constituency, but not quite the boss of you. Robert Rose offers tips on leading with content instead of serving content. Continue reading →
In this week’s Whiteboard Friday, Dana brings you some details on the exciting new world of Google Analytics 4, so that you have a better vocabulary to talk about it when clients and coworkers are intimidated by the move.
The chief marketing officer at a big company has an impossible job. The typical duration of a CMO is 18 months because once the CEO realizes that hype for money can’t solve their problems, they get restless. The problem lies in what people think “marketing” is. Marketing isn’t paying for ads, changing the logo or
But you don’t have to start your draft on an empty Google Doc. It’s much easier if you begin with an outline. Creating a blog post outline will help you: Overcome the dreaded “writer’s block.” Organize your thoughts before…Read more ›
